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The Content Audit

See what's working before you make more.

Before planning the next month, look at the last one. This worksheet scores your recent posts on effort, reach and fit, so the plan is based on what already worked rather than a guess.

A one-page worksheet for reviewing your last month of content and deciding what to do more of.

The problem it removes

Most content plans are built forward from nothing. The data on what your audience responds to is sitting in last month's posts, unread.

What's included

  • One-page content audit worksheet
  • Effort, reach and fit scoring
  • Keep / cut / test summary
  • Prompts for the next planning session

A look inside

How to use it

  1. 01

    List last month's posts in the worksheet.

  2. 02

    Score each on effort, reach and fit.

  3. 03

    Carry the keep and test items into planning.

Who it's for

  • Creators about to plan a new month
  • Anyone posting regularly without reviewing results
  • Social media managers reporting to a client

Formats and compatibility

Delivered as Google Sheets, Notion, PDF. Works with Google Sheets, Notion, Microsoft Excel.

Google SheetsNotionMicrosoft Excel

Questions

Do I need analytics access?

Basic reach or view numbers are enough. The worksheet is about direction, not precise reporting.

How often should I run it?

Once a month, right before you plan the next one. It takes about fifteen minutes.

Still deciding? Read the full FAQ or ask us anything.

The Content AuditFree · F002
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